Generated by All in One SEO v4.9.9, this is an llms.txt file, used by LLMs to index the site. # Damon Fairclough Copywriting, content and creative thinking ## Sitemaps - [XML Sitemap](https://damonfairclough.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Blog](https://damonfairclough.com/index.php/blog/) - With over two decades' experience as a creative copywriter and content creator, I have a few things to say about the subject. Join me on my blogging journey... - [The play's the thing: copywriting for the Everyman Theatre](https://damonfairclough.com/index.php/copywriting/the-plays-the-thing-copywriting-for-the-everyman-theatre/) - Liverpool's Everyman Theatre asked me to write the marketing copy for their 2018 repertory season, putting my 20-plus years of love for the venue to the test. - [Slaters gonna slate: scriptwriting for Llechwedd Slate Caverns](https://damonfairclough.com/index.php/copywriting/slaters-gonna-slate-scriptwriting-for-llechwedd-slate-caverns/) - When Llechwedd Slate Caverns updated their deep mine tour, they asked me to script a new audio-visual experience that would bring the miners' tales to life. - [We interrupt this broadcast](https://damonfairclough.com/index.php/creative-thinking/we-interrupt-this-broadcast/) - The Four Words art project, curated by Alan Dunn, appeared on the Liverpool Media Wall on January 20, 2016. I was one of around 70 contributors who took part. - [Human after all: how a copywriter's dream came true](https://damonfairclough.com/index.php/copywriting/human-after-all-how-a-copywriters-dream-came-true/) - In 2015 I worked with Sheffield's Human Studio on the catalogue for their SHEFFIELD>>>TOKYO+ - [Four word march](https://damonfairclough.com/index.php/creative-thinking/four-word-march/) - I was invited by the artist Alan Dunn to contribute a four-word slogan to Four Words, an art project for the Lime Street media wall in Liverpool. - [When meaning wears a mask](https://damonfairclough.com/index.php/inspiration/when-meaning-wears-a-mask/) - Terence Rattigan's play Flare Path, set during WW2, uses language that masks meaning with understatement and euphemism. What are the lessons for copywriters? - [In the beginning was the... erm... something (fill this in later)](https://damonfairclough.com/index.php/copywriting/in-the-beginning-was-the-erm-something-fill-this-in-later/) - "Everything has to start somewhere, and this blog's moment of genesis will occur when I finally click the button that says Publish." A blog about beginnings... ## Pages - [Home](https://damonfairclough.com/) - I'm a freelance copywriter and content creator based in Liverpool, UK, with experience in advertising, marketing, journalism, video games, arts and culture. - [About](https://damonfairclough.com/index.php/about/) - As an experienced creative copywriter and content creator, I've helped a huge range of brands and businesses to communicate more memorably and effectively. - [Contact](https://damonfairclough.com/index.php/contact/) - For all kinds of freelance copywriting and content creation, please get in touch. I am based in Liverpool, UK, but can work wherever and whenever you need me. - [Privacy](https://damonfairclough.com/index.php/privacy/) - As an experienced creative copywriter and content creator, I have helped a huge range of brands and businesses to communicate more memorably and effectively. ## Categories - [Copywriting](https://damonfairclough.com/index.php/category/copywriting/) - [Inspiration](https://damonfairclough.com/index.php/category/inspiration/) - [Creative thinking](https://damonfairclough.com/index.php/category/creative-thinking/) ## Tags - [Damon Fairclough](https://damonfairclough.com/index.php/tag/damon-fairclough/) - [copywriter](https://damonfairclough.com/index.php/tag/copywriter/) - [copywriting](https://damonfairclough.com/index.php/tag/copywriting/) - [freelance](https://damonfairclough.com/index.php/tag/freelance/) - [Noise Heat Power](https://damonfairclough.com/index.php/tag/noise-heat-power/) - [Northern Soul](https://damonfairclough.com/index.php/tag/northern-soul/) - [theatre](https://damonfairclough.com/index.php/tag/theatre/) - [drama](https://damonfairclough.com/index.php/tag/drama/) - [Terence Rattigan](https://damonfairclough.com/index.php/tag/terence-rattigan/) - [Liverpool Playhouse](https://damonfairclough.com/index.php/tag/liverpool-playhouse/) - [writing](https://damonfairclough.com/index.php/tag/writing/) - [Flare Path](https://damonfairclough.com/index.php/tag/flare-path/) - [World War Two](https://damonfairclough.com/index.php/tag/world-war-two/) - [art](https://damonfairclough.com/index.php/tag/art/) - [liverpool](https://damonfairclough.com/index.php/tag/liverpool/) - [advertising](https://damonfairclough.com/index.php/tag/advertising/) - [straplines](https://damonfairclough.com/index.php/tag/straplines/) - [Lime Street](https://damonfairclough.com/index.php/tag/lime-street/) - [media wall](https://damonfairclough.com/index.php/tag/media-wall/) - [Metal Liverpool](https://damonfairclough.com/index.php/tag/metal-liverpool/) - [Alan Dunn](https://damonfairclough.com/index.php/tag/alan-dunn/) - [Human Studio](https://damonfairclough.com/index.php/tag/human-studio/) - [storytelling](https://damonfairclough.com/index.php/tag/storytelling/) - [3D printing](https://damonfairclough.com/index.php/tag/3d-printing/) - [Sheffield](https://damonfairclough.com/index.php/tag/sheffield/) - [Tokyo](https://damonfairclough.com/index.php/tag/tokyo/) - [Calm & Punk](https://damonfairclough.com/index.php/tag/calm-punk/) - [fiction](https://damonfairclough.com/index.php/tag/fiction/) - [creativity](https://damonfairclough.com/index.php/tag/creativity/) - [scriptwriting](https://damonfairclough.com/index.php/tag/scriptwriting/) - [augmented reality](https://damonfairclough.com/index.php/tag/augmented-reality/) - [slate mining](https://damonfairclough.com/index.php/tag/slate-mining/) - [llechwedd slate caverns](https://damonfairclough.com/index.php/tag/llechwedd-slate-caverns/) - [north wales](https://damonfairclough.com/index.php/tag/north-wales/) - [blaenau ffestiniog](https://damonfairclough.com/index.php/tag/blaenau-ffestiniog/) - [audio-visual](https://damonfairclough.com/index.php/tag/audio-visual/) - [everyman](https://damonfairclough.com/index.php/tag/everyman/) - [everyman theatre](https://damonfairclough.com/index.php/tag/everyman-theatre/) - [marketing](https://damonfairclough.com/index.php/tag/marketing/) - [arts](https://damonfairclough.com/index.php/tag/arts/) - [culture](https://damonfairclough.com/index.php/tag/culture/) - [gemma bodinetz](https://damonfairclough.com/index.php/tag/gemma-bodinetz/) - [nick bagnall](https://damonfairclough.com/index.php/tag/nick-bagnall/) - [north west](https://damonfairclough.com/index.php/tag/north-west/)